What Should I Include in My Newsletter?
That’s it, you’ve decided to do email marketing. You’ve created a few contact lists and categorized them based on language, type of client, gender, etc. But, like many others, […]
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Increase your emails’ open rate with a well-crafted preview text
You invest a lot of time and effort in crafting your email campaigns so of course, you want as many contacts as possible to open and read your emails. […]
More Than a Million Free Images for Your Emails!
We all know that a picture is worth a thousand words. But for a large number of Cyberimpact users, finding images that will support their message is a constant […]
Relationship marketing: 6 steps to building a strong relationship with your customers
In early April, I spoke at a tourism industry event called Rendez-vous 2019 des festivals, événement et attractions touristiques du Québec. During this conference, I had the pleasure of talking about […]
How to embed a video directly into an email marketing campaign with HTML
Have you ever wondered if it was possible to embed a video in an email? I’m talking about a video that your subscribers could watch directly in their inbox. Well, thanks to […]
How to use marketing automation: get some concrete examples
You may have already heard of marketing automation. The topic is increasingly being discussed. So much so that I’ve identified it as one of the email marketing trends to look […]
7 Tips for Valentine’s Day Email Marketing
Valentine’s Day is looming fast and represents one of the key marketing periods for card makers, flower retailers, chocolatiers, weekend break sellers and a host of other industries that […]
Black Friday & Cyber Monday: Are You Ready?
Like many retail companies, you’re currently busy taking down Halloween decorations and spreading holiday cheer. But have you given Black Friday and Cyber Monday some thought? In 2018, Friday, […]