You have probably noticed that the web has completely changed consumer behaviour, and in turn, it has changed the way sales and marketing are executed. Today, your clients are informed […]
Along with Christmas and Black Friday, Valentine’s Day is one of the most lucrative holidays for entrepreneurs and marketers. According to a recent survey by RetailMeNot.ca, this year, the […]
Doing email marketing without the proper platform is a lot like parking where there’s a fluorescent yellow no parking sign. You saw the sign, you knew the restrictions of the […]
January, the time for New Year’s resolutions! The time for diets, exercise and setting all kinds of new goals. What better time to create an email marketing calendar to plan […]
When you hear the term email marketing, you may feel like you’re back in 4th grade, sitting at the back of the classroom, learning multiplications for the first time, and […]
When someone signs up for your mailing list, do you send them a welcome email? Unfortunately, many businesses fail to take advantage of this momentum. By providing you with their […]
It’s a well-known fact—quality content is critical to a newsletter’s success. But finding something interesting to write about month after month can be daunting. Here are a few ideas […]
As you know by now, each month you’ll automatically receive a report regarding the expiry dates of the implied consents for the subscribers of your mailing list—why not take the […]
