CASL and PIPEDA compliance are important issues for every Canadian business owner and marketer. Personal data protection and email marketing compliance can seem daunting. However, it’s simpler than it seems […]
Last update: June 20, 2024 Doing email marketing without the right platform is like parking where there’s a fluorescent yellow no parking sign. You saw the sign, you knew the […]
Since July 2014 a total of $1,558,000 in fines has been issued to corporations in Canada for CASL infringement. And let’s not forget the recent events of Mr William Rapanos. […]
Canada’s Anti-Spam Legislation (CASL) came into effect on July 1st, 2014. With CASL’s third anniversary fast approaching, and the end of the transition period coming to an end, we’re hearing […]
Canada’s Anti-Spam Legislation (CASL) is a very hot topic at the moment, and we better get used to it because it’s here to stay. We have to buckle down and […]
So you’ve made the decision to leave Constant Contact. Now you just need to figure out how to actually do it. The cancellation process is less obvious than it should […]
Sending good email campaigns is only half the job. The other half is understanding what happens after you hit send — who opened it, who clicked, who converted, and who […]
Cyberimpact Vs. MailerLite Looking for Mailerlite Alternatives? Cyberimpact and MailerLite both offer email marketing tools, but they’re built for different audiences. If you’re a Canadian business that needs predictable CAD […]