It's the beginning of spring and it also means that Easter is around the corner! Whether you want to increase your online sales, in-store visits or gain awareness, this is […]

On October 4th, Facebook, Messenger, Instagram and WhatsApp were down for what felt like an eternity for approximately 3 billion users. This outage also deprived millions of businesses and organizations […]

Email marketing is still one of the most effective ways to communicate with your customers and leads to increased sales. 

Last June, Apple made an announcement that shook the digital world and the email marketing industry in particular! Starting this fall, Apple plans to offer a new feature to its […]

Email marketing allows you to send personalized emails to a plethora of clients or prospects on a regular basis. Regardless of the type of organization, it’s now an essential practice […]

A contact list is a valuable asset for any business. It allows you to stay in touch with your customers, communicate with them and convey your brand image.  However, it […]

Personalizing your emails helps increase subscriber engagement. In Cyberimpact, it is now easier to produce individualized mailings to your contacts thanks to our different display formats. We often talk about […]

Customer testimonials on the web have emerged with the growing interest of marketers for social proof. Social proof, you say? This principle states that someone who is inconclusive on what […]