The current situation caused by the COVID-19 pandemic is new for everyone—we are all in the same boat! Today, I was trying to carry a phone conversation with my boss, […]

Email has become one of the most popular forms of communication in today’s marketplace. Whether it’s a new sale announcement or a monthly newsletter, email offers a consistent and reliable […]

As business owners we get it: Sometimes, people lose touch. They forget to open an email and before they know it they’ve completely forgotten that they subscribed to our email […]

A welcome series is a collection of emails that is automatically sent at a predetermined frequency when someone subscribes to a mailing list. For example, if someone fills out a […]

  Like many other companies, Cyberimpact’s marketing strategy relies on the regular production of content. On social networks, in emails, and to rank high on Google, content is king! As […]

  If you own a retail business with a storefront, email marketing may not be of paramount concern to you. Yet, email can be one of the best ways of […]

  That’s it, you’ve decided to do email marketing. You’ve created a few contact lists and categorized them based on language, type of client, gender, etc. But, like many others, […]

  You invest a lot of time and effort in crafting your email campaigns so of course, you want as many contacts as possible to open and read your emails. […]