Tips and tricks

/Tips and tricks

Why You Shouldn’t Use a Foreign Solution to Send Emails in Canada

“Happy globalization’ doesn’t exist anymore. Since the 2007-2008 recession, trading barriers have spread across the globe and free trade agreements are becoming more and more rare. Brexit and the election of Donald Trump only reinforce this trend.” – François Normand, Les Affaires, March 25, 2017 In the context of the current global economy, when the […]

By | July 30th, 2018|Cyberimpact, Tips and tricks|0 Comments

Tips to Avoid Spam Filters in Email Marketing

  One of the biggest challenges in email marketing is getting emails to make it to the recipient’s inbox. With spam filters becoming harder and harder to get through, it’s important to stay up-to-date on best practices. Spam filters use a “spam score” that is based on different criteria in order to detect unwanted and […]

By | July 23rd, 2018|Tips and tricks|0 Comments

The Best & Worst from My Email Inbox (Tips & Mistakes to Avoid in Email Marketing)

  As a marketing professional, I’ve subscribed to a wide selection of email lists. Some of the emails I receive are excellent, but some have evidently landed in my junk folder for obvious reasons. I’ve decided to share with you a few samples from my inbox to show you what to do and what to […]

By | July 6th, 2018|Tips and tricks|0 Comments

5 Steps to Optimise Your Website for Mobile Search

  The use of smartphones and mobile technology has been on the rise for many years and is currently at an all-time high, with no sign of slowing down any time soon. More people than ever are using their smartphones for online browsing and searching, with over 52% of all online traffic coming from mobile […]

By | June 18th, 2018|Guest Post, Tips and tricks|0 Comments

Cyberimpact Helps Canadian Businesses Comply with the GDPR (European Privacy Law) — Here’s How

  The European Union’s new privacy law, The General Data Protection Regulation (GDPR), made its appearance on May 25th, 2018. This has left many Cyberimpact users asking questions, more specifically the users who send emails to European contacts. At Cyberimpact, we agree that those questions are completely warranted, but rest assured, considering our expertise with […]

By | May 28th, 2018|Tips and tricks|0 Comments

How to Use Emojis in Email Marketing

  Emojis (you know, the adorable little icons we insert in our messages) are now a part of our daily lives. We use them in text messages, in Facebook status updates, in tweets, in Messenger, etc. When my mom sends me a text resembling this one “I love you, have an amazing day ☀️ 💋 […]

By | May 25th, 2018|Tips and tricks|0 Comments

Why American Businesses Should Use Cyberimpact to Send Emails to Canada

  Are you the owner or the director of an American small business? Would you like to communicate by email with clients, or potential clients north of the border? If so, the following is for you. Canada’s Anti Spam Legislation (CASL) requires you to get consent from your contacts in order to communicate with them […]

By | May 18th, 2018|Cyberimpact, Tips and tricks|0 Comments

Get more subscribers to your email newsletter: 5 examples of effective forms

  On average, 90% of the people who visit your website won’t contact you and will never come back. You’ll never have the chance to start a discussion and develop a relationship with them. It’s a bit sad, but it’s reality. That being said, if someone fills out a form on your website and subscribes […]

By | April 17th, 2018|Tips and tricks|0 Comments

Examples of Highly Effective Email Subject Lines

  The subject line is one of the elements that influences the success of your email campaigns the most. But it’s not always easy to find the inspiration, or to know what type of subject line to use to entice people to open your emails. Listed below are 19 examples of subject lines in 9 […]

By | March 23rd, 2018|Tips and tricks|0 Comments

7 Marketing Resolutions for a Healthy Small Business in 2018

  On January 24th, 2018, we gave this online training (webinar) entitled 7 Marketing Resolutions for a Healthy Small Business in 2018. Several dozen entrepreneurs and marketing professionals attended the workshop live. But if this is not your case, you can watch the videos below! You will learn several marketing strategies that could make a […]

By | January 30th, 2018|Tips and tricks|0 Comments