Tips and tricks

/Tips and tricks

Non-Profit Organizations & Email Marketing, FAQs

  After a casual conversation, waiting in line at the office coffee machine, it occured to me that our customer service team is receiving a lot of questions from non-profit organizations. Below we’ve answered the most frequently asked questions concerning non-profit organizations: Question: We’re a non-profit organization, does Canada’s Anti-Spam Law apply to us? Answer: […]

By | October 12th, 2018|Tips and tricks|0 Comments

5 emails a non-profit organization or charity should add to their communications strategy

  If you work at a non-profit organization your resources are very limited, which means your email marketing efforts are most likely not reaching their full potential. Here are 5 types of emails a non-profit organization should add to their roster to help boost results. The invite The newsletter The fundraising campaign The thank you […]

By | October 11th, 2018|Tips and tricks|0 Comments

What Can Our Mobile App Help You Achieve

  Communicating by email means more than simply sending newsletters and coupons. Here are a few concrete examples that will show you how to leverage our new mobile application by combining it with Cyberimpact to improve your email communication. A representative on the road Your representative is here, there, everywhere–covering his very vast territory. With […]

By | September 13th, 2018|Cyberimpact, Tips and tricks, Uncategorized|0 Comments

5 Tricks to Help You Write a Newsletter Like a Pro

  The way you write your newsletter will have a direct impact on your email marketing results. Here are 5 tricks that will help you while your fingers are diligently working away at the keyboard. 1. Choose an attractive subject line The subject line is the first thing your readers will see in their inbox. […]

By | September 11th, 2018|Tips and tricks|0 Comments

Why Government Agencies, Municipalities & Other Public Organizations Should Use Cyberimpact to Send Emails

  “Happy globalization’ doesn’t exist anymore. Since the 2007-2008 recession, trading barriers have spread across the globe and free trade agreements are becoming more and more rare. Brexit and the election of Donald Trump only reinforce this trend.” – François Normand, Les Affaires, March 25, 2017 In the context of current global economy, when the […]

By | August 27th, 2018|Cyberimpact, Tips and tricks|0 Comments

Why You Shouldn’t Use a Foreign Solution to Send Emails in Canada

“Happy globalization’ doesn’t exist anymore. Since the 2007-2008 recession, trading barriers have spread across the globe and free trade agreements are becoming more and more rare. Brexit and the election of Donald Trump only reinforce this trend.” – François Normand, Les Affaires, March 25, 2017 In the context of the current global economy, when the […]

By | July 30th, 2018|Cyberimpact, Tips and tricks|0 Comments

Tips to Avoid Spam Filters in Email Marketing

  One of the biggest challenges in email marketing is getting emails to make it to the recipient’s inbox. With spam filters becoming harder and harder to get through, it’s important to stay up-to-date on best practices. Spam filters use a “spam score” that is based on different criteria in order to detect unwanted and […]

By | July 23rd, 2018|Tips and tricks|0 Comments

The Best & Worst from My Email Inbox (Tips & Mistakes to Avoid in Email Marketing)

  As a marketing professional, I’ve subscribed to a wide selection of email lists. Some of the emails I receive are excellent, but some have evidently landed in my junk folder for obvious reasons. I’ve decided to share with you a few samples from my inbox to show you what to do and what to […]

By | July 6th, 2018|Tips and tricks|0 Comments

5 Steps to Optimise Your Website for Mobile Search

  The use of smartphones and mobile technology has been on the rise for many years and is currently at an all-time high, with no sign of slowing down any time soon. More people than ever are using their smartphones for online browsing and searching, with over 52% of all online traffic coming from mobile […]

By | June 18th, 2018|Guest Post, Tips and tricks|0 Comments

Cyberimpact Helps Canadian Businesses Comply with the GDPR (European Privacy Law) — Here’s How

  The European Union’s new privacy law, The General Data Protection Regulation (GDPR), made its appearance on May 25th, 2018. This has left many Cyberimpact users asking questions, more specifically the users who send emails to European contacts. At Cyberimpact, we agree that those questions are completely warranted, but rest assured, considering our expertise with […]

By | May 28th, 2018|Tips and tricks|0 Comments