Canada’s Anti-Spam Legislation (CASL) is a very hot topic at the moment, and we better get used to it because it’s here to stay. We have to buckle down and play by the rules. CASL applies to any electronic message sent for commercial purposes, including, of course, email marketing. As a Canadian company or organization […]
Our programmers are currently working extremely hard to add yet another key component to the platform. If you are one of our many users, you will soon have access to a new module, that will make your email marketing efforts even more efficient than they already are. This new marketing automation module will be launched […]
I could give you my best used car salesman pitch. “Cyberimpact is the most user-friendly solution on the market,” “more bang for your buck”, “why not support a Canadian based company?” But I’m not here to do that. I do however want to shed some light on some very crucial details about doing email […]
Canada’s Anti-Spam Legislation (CASL), will take effect on July 1st, 2014. In terms of the new law, Cyberimpact is the perfect tool to simplify your life. This new law was created based on common sense. In short, one can only send promotional emails to a person who wants to receive them. This is called an express consent. Bill […]
There are mainly two reasons for this: You are trying Cyberimpact for free and your list contains more than 100 members. Your list contains many suspicious email addresses and we think they may have originated from a purchased list. It may happen that we approve manually import if we believe that the system is wrong. […]
What are the benefits of using a Canadian rather than American solution to send my email marketing?
A tip for offering an online newsletter to your customers Cyberimpact gives you the possibility to insert a link in your newsletter that leads to its online version. This link will then allow your readers, if they have trouble viewing your email, to read it in their browser.
Did you know that background images were not recommanded to use in HTML email?
With Cyberimpact’s new editor, create your newsletter template that you can reuse mailing after mailing has become really easy. If you have not tried it yet, we challenge you to leave aside the expert mode and create a model using the new editor to compare. Here is a guide to help you get started.